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  • Writer's pictureHarry Wallach

Introducing Facebook Shops: Helping Small Businesses Sell Online


FACEBOOK HAS ALWAYS BEEN ABOUT CONNECTING YOU TO WHAT YOU LOVE. THAT MEANS FRIENDS AND FAMILY, BUT ALSO PRODUCTS, BRANDS AND BUSINESSES. FOR YEARS, PEOPLE HAVE USED OUR APPS TO BUY AND SELL THINGS FROM THE EARLY DAYS OF POSTING A PHOTO OF A BICYCLE WITH THE CAPTION “FOR SALE,” TO SELLING YOUR COFFEE TABLE ON MARKETPLACE AND NOW SHOPPING STYLES FROM YOUR FAVORITE BRANDS AND INFLUENCERS ON INSTAGRAM. IT WAS THE PEOPLE WHO USE OUR APPS WHO ENVISIONED SOCIAL COMMERCE. WE’RE HELPING THEM MAKE IT A REALITY.


WE WANT TO GIVE PEOPLE A PLACE TO EXPERIENCE THE JOY OF SHOPPING VERSUS THE CHORE OF BUYING. AND WE WANT TO HELP SMALL BUSINESSES ADAPT AND MAKE IT EASIER FOR PEOPLE TO DISCOVER AND SHOP FOR THINGS THEY LOVE.


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